SipScience is a company that offers discounts on alcoholic drinks nationwide. SipScience has been able to offer these discounts through their loyalty program, the SIP-app, which has received regulatory approval (each State has its own Liquor Control Commission to regulate the sale of alcohol, such as the Illinois Liquor Control Commission in Illinois) and offers alcohol at discounted rates nationwide. One can download the SIP app for free from the Apple Store or Google Play store. The vision of the startup is not only to provide discounted alcohol but also to offer a wide range of venues to discover in major metropolitan areas nationwide.
1. The need for regulatory approval and how it affects businesses. The Illinois Liquor Control Commission is the key (in Illinois!)
When starting a business, you have to consider the various regulations that will need to be followed. SipScience was not able to offer discounts on alcoholic drinks until they received regulatory approval for their SIP app. This approval allows them to offer alcohol at discounted rates almost nationwide through their loyalty program. There are many benefits of this approval for SipScience and its consumers.
For SipScience, the need for regulatory approval is critical in order to offer discounts on alcoholic drinks. This approval allows them to operate legally and provides a foundation for us to grow our business. Discounted alcohol can be a major benefit for consumers, as it can save them money while they enjoy a night. For venues, being part of an attractive loyalty program can bring many new and recurring customers (who’s not offering happy hours these days?).
In Illinois, the Illinois liquor control commission (ILCC) is responsible for regulating the sale of alcohol within the state. The ILCC was established in 1934. They oversee licensing applications, conduct hearings on license violations, and also enforce certain rules related to alcoholic beverages such as hours of operation and noise levels.
The ILCC is not the only group that sets regulations for businesses’ operational activities. The US Alcohol Tobacco Tax and Trade Bureau (TTB) regulates alcohol producers, importers, brewers, distillers, winemakers, and rectifiers. This bureau is part of the Department of the Treasury and was created in 2002 as a result of the Homeland Security Act. The TTB’s main purpose is to enforce federal laws and regulations related to alcohol.
2. The benefits of discounted alcohol for consumers and businesses.
There are many benefits of discounted alcohol for both consumers and businesses. SipScience is able to offer discounts through its SIP app, which has received regulatory approval. You can download this app for free from the Apple Store or Google Play store. The vision of the startup is not only to provide discounted alcohol but also to offer a wide range of venues to discover in major metropolitan areas nationwide. SipScience’s SIP app is a loyalty program that offers benefits such as discounted drinks, rewards points and provides information about local bars and breweries around the user. The app also benefits venues: revenue sharing (all subscriptions from the SIP app are shared with venues to help support their business), credit card fees are on SipScience, and they automatically protect venues against chargebacks.
The SIP app will save consumers money on their favorite alcoholic beverages wherever they are located across the country and will bring new business to venues.
3. What the future holds for SipScience and its relationship with regulators.
SipScience is still at a very early stage. Now that SipScience received regulatory approval, we can focus on expanding our SIP app to more cities and states. We will focus Q1 on the Chicago metropolitan area. Early-stage venues will be joining SipScience with their POS: Toast, Clover, Aloha, and Micros. SipScience is also continuously working on developing new features for the app that will make it even more valuable for consumers and businesses. In addition, SipScience is looking to build a strong relationship with parallel businesses through their referral program so that they can continue to offer their technology to more venues.
4. Meet with SipScience and start using its tech today
The SipScience team is located in NYC and Chicago, don’t hesitate to reach out to meet us! Our technology is free, there is no lock-in through the contract, and the team is available. Schedule a call today and discover how you can integrate your POS with SipScience.